Leadership & Governance
Board Structure
The AMA Global Marketing SIG is governed by a Board of Directors composed of accomplished scholars who provide strategic guidance, organize conferences, develop programs, and support the SIG’s mission. Board members typically serve three-year terms and represent diverse geographic regions, research specializations, and institutional types.
The Board meets at least twice annually during AMA conferences and communicates regularly throughout the year on SIG initiatives, programming, and strategic priorities. Specific responsibilities are distributed across the leadership transition roles (Chair, Chair-Elect, Past-Chair), a set of officers, and several liaisons.
Board Member Roles
Provides strategic direction, leads budgeting and planning, chairs Board meetings at AMA conferences, and authors the quarterly message to members.
Shadows the current Chair, prepares annual planning documents required by the AMA, and steps in when the Chair is unavailable.
Advises the incoming Chair through the leadership transition and supports membership recruitment and development efforts.
Manages SIG finances, tracks receipts and expenses, prepares the annual fiscal report, and records and distributes Board meeting minutes.
Maintains member email lists, coordinates with the Webmaster on news and announcements, and promotes the SIG within the broader AMA.
Keeps the SIG website and social media current, coordinates with Communications on news, and posts conference-related information.
Drives membership recruitment, gathers member feedback, and oversees the awards programs — coordinating nominations and award funding.
Plans the annual membership meeting and reception at AMA conferences, and coordinates with the Global Marketing track chair for each event.
Represents non-U.S. members, coordinates with international marketing organizations, and builds conference awareness among non-U.S. academics.
Coordinates the doctoral consortium and bridges to AMA DocSIG, ensuring doctoral students receive SIG communications and can propose conference events.
Bylaws
The SIG’s operations, membership, and leadership are governed by formal bylaws covering the group’s focus and goals, membership, the Board of Directors and officers, sample activities, finances, and the procedure for amending the bylaws themselves. The full text is available as a PDF.
Meet the Leaders
These roles are filled by a board of accomplished scholars from institutions around the world. Visit the Board of Directors page to meet the members currently leading the SIG.
For biographical detail on the scholars who have shaped the SIG over three decades, browse our Past Chairs page.